January 31, 2017
What is Programmatic Advertising and Why is it Growing so Quickly?
If you’ve used the internet in the past 5 years, then programmatic advertising has already affected you and you didn’t even know it. This shouldn’t come as a surprise, though, since marketers spent $22.10 billion in 2016 on this marketing channel alone. Here’s why. What is programmatic advertising? Programmatic advertising is the online ad bidding […]