Mobile SEO in 2022: Mapping Out the Changes in the Past Two Years of the Pandemic The COVID-19 pandemic has transformed how people live, do business, and engage with brands. As a result, businesses have had to navigate significant challenges and adjust their operations to stay relevant to customers. Given the lockdowns and quarantines that […]
Your ecommerce website looks great, but it just isn’t enough. It’s not enough since it’s not getting you the traffic that can potentially turn into your customers. Pause and ask yourself the following questions. Do you have a strategy that can boost your website traffic? Do you know how customers perceive your ecommerce website? Are […]
You’ve been investing in PPC ads but it’s no longer yielding any results. The reason? You or your PPC marketer aren’t keeping up with the current trend. The solution? Awareness, time and effort to readjust your optimization strategy can help you get better results. In our last blog on PPC, How to Tell if Your […]
Programmatic Advertising is still considered a relatively new subject for people who are reluctant to adopt changes and experiment. There are many organizations that are already leveraging from this powerful tactic. The main purpose of programmatic marketing is to serve timely ads to consumers when it’s expected to make the maximum impact. Image Source: http://www.experian.co.uk/blogs/lt-blog/wp-content/uploads/2014/10/HiRes.jpg […]
The Future of Mobile Advertising & Driving Factors Behind Its Growth If Google’s Mobilegeddon of sites that were not mobile friendly was not warning enough, 2015 is the iconic year that mobile use has skyrocketed. Don’t believe this? Let’s let the fact speak for themselves. As of last year, total time spent on Mobile Devices […]